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Whether seeking surface level tips and tricks, or an in-depth brand overhaul—explore my thoughts and experience. Intrigued? Reach out.
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Instagram Stories: Strategy Deep Dive
We all know about them, and for the most part: now love Instagram stories. Believe it or not, they came out four years ago. And have since become a staple on the social network. They tend to function as a more casual platform than your main feed, and can even serve more impressions in their…
How to Encourage Social Sharing
Social media is an extremely effective tool for growing your brand. It is important to develop and maintain a consistent presence through your own accounts, but effective social media strategy doesn’t end there. In order to grow, you’ll need to reach new audiences. You can pay for social media advertising, or you could get your…
Avoiding the App Avalanche
While I’ve previously suggested the development of an app, we’re going to reiterate this suggestion with the additional clause of: only if it truly adds value. To your brand, to your products or services, and most importantly—to your consumer’s home screen. If you’re anything like me, you can be pretty picky about the apps you…
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Ethan Olkovikas, Creative. 