Tag Archives: influencer

Everybody is an influencer these days. We all have our own networks, of ranging sizes, that may look to us for inspiration; recommendations; information; and/or entertainment. Brands have recognized the power of those with particularly large, niche followings. And, as they’ve capitalized there, have also found value in the “micro-influencer.” Below, we’ll discuss a rangeContinue reading “The Power of the Influencer”